stories are universal
If you are a human on planet earth you have a story. Better yet, you have a unique-never-been-heard story. Your Core Story is the heart of why you exist and what you're here to do.
Stories are powerful
Your story is either giving you wings and lifting your life/career/business to its highest potential OR it's weighing you down like a ball and chain. *Applies to humans + businesses.
stories connect us
Core Stories connect us to each other, our work, our audience, and our purpose. Your Core Story defines the impact you have today and the legacy you'll leave tomorrow.